RELIEVE Numbing Cream Recall

Published by Reclia Safety Desk | July 22, 2026

Recall Information Record – Reclia Database

Recall Summary
On September 25, 2025, Mad Rabbit Inc., of Los Angeles, California, initiated a recall of approximately 28,000 units of “RELIEVE” Lidocaine Numbing Cream. The recall was published by the U.S. Consumer Product Safety Commission (CPSC) under Recall Number 25477. The recall was issued because the product violates the mandatory child-resistant packaging requirements under the Poison Prevention Packaging Act. The product contains lidocaine, and its packaging is not child-resistant, posing a risk of serious injury or death from poisoning if the contents are swallowed by young children. No injuries have been reported in connection with this recall.

Affected Products
The recalled product is “RELIEVE” Numbing Cream. It is sold in a short, wide-mouthed white container. A label is located on the front with black lettering, featuring “RELIEVE” in large type, along with the company’s logo and the words “Mad Rabbit,” “Numbing Cream,” and “Menthol” in smaller type. The product was sold at trade shows, tattoo shops, and other retailers nationwide, as well as online at MadRabbit.com, from October 2024 through August 2025 for approximately $26. The product was manufactured in the United States. Model numbers, UPC codes, and specific batch or lot numbers are not specified in the recall notice.

Hazard Information
The hazard identified in the recall notice is that the numbing cream contains lidocaine, a substance that must be packaged in child-resistant containers as required by the Poison Prevention Packaging Act. The packaging of the recalled product is not child-resistant. This creates a risk of serious injury or death from poisoning if a young child swallows the contents. The recall notice explicitly states that no injuries have been reported as of the date of publication.

Consumer Action Required
Consumers who have purchased the recalled RELIEVE Numbing Cream are instructed to take the following actions immediately:
– Secure the recalled numbing cream out of the sight and reach of children.
– Contact Mad Rabbit via email or online to request a free child-resistant lid to store the product.
– Once the product is secured with the child-resistant lid, consumers may use the product as directed.

Official Remedy
The official remedy offered by Mad Rabbit is a repair. Specifically, the company will provide consumers with a free child-resistant lid to replace the non-compliant packaging. Consumers are not instructed to return or dispose of the product; rather, they are to secure it and then use it as directed after receiving and applying the child-resistant lid.

Contact Information
Consumers may contact Mad Rabbit through the following methods:
– Email: product@madrabbit.com
– Online: https://www.madrabbit.com/pages/product-recalls
– Online: https://www.madrabbit.com/pages/contact-us (click on “Product Recall” for more information)

No additional contact information, such as a phone number or physical mailing address, is specified in the recall notice.

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