RELIEVE Numbing Cream Recall

Published by Reclia Safety Desk | July 15, 2026

Recall Information Record – Reclia Database

Recall Summary
On September 25, 2025, Mad Rabbit Inc., of Los Angeles, California, initiated a recall of approximately 28,000 units of “RELIEVE” Numbing Cream. The recall was published by the U.S. Consumer Product Safety Commission (CPSC) under Recall Number 25477. The product is a topical numbing cream containing lidocaine, sold in a short, wide-mouthed white container. The front label features black lettering with “RELIEVE” in large type, the company’s logo, and the words “Mad Rabbit,” “Numbing Cream,” and “Menthol” in smaller type. The recall was issued because the product’s packaging violates the mandatory standard for child-resistant packaging under the Poison Prevention Packaging Act. No injuries have been reported as of the recall date.

Affected Products
The recalled product is “RELIEVE” Numbing Cream. The product is identified by its white container and front label as described above. No model numbers, UPC codes, or lot numbers are specified in the recall notice. The product was sold at trade shows, tattoo shops, and other retailers nationwide, as well as online at MadRabbit.com, from October 2024 through August 2025. The retail price was approximately $26. The manufacturer country is the United States. The distributor is Mad Rabbit Inc., of Los Angeles, California.

Hazard Information
The numbing cream contains lidocaine, a substance that must be packaged in child-resistant containers as required by the Poison Prevention Packaging Act. The recall notice states that the product’s packaging is not child-resistant. This poses a risk of serious injury or death from poisoning if the contents are swallowed by young children. No incidents, injuries, or deaths have been reported in connection with this hazard.

Consumer Action Required
Consumers who have purchased the recalled RELIEVE Numbing Cream should take the following actions immediately, as stated in the recall notice:
– Secure the recalled numbing cream out of the sight and reach of children.
– Contact Mad Rabbit via email or online to request a free child-resistant lid to store the product.
– Once the product is secured with the child-resistant lid, consumers may continue to use the product as directed.

Official Remedy
The official remedy offered by Mad Rabbit is a repair. Specifically, the company will provide consumers with a free child-resistant lid to replace the original non-compliant packaging. No refund, replacement product, or other remedy is specified in the recall notice.

Contact Information
Consumers may contact Mad Rabbit using the following methods:
– Email: product@madrabbit.com
– Online: https://www.madrabbit.com/pages/product-recalls
– Online: https://www.madrabbit.com/pages/contact-us (click on “Product Recall” for more information)

Not specified in the recall notice: Any additional contact phone numbers, mailing addresses, or hours of operation.

Frequently Asked Questions