Chuckle & Roar Ultimate Water Beads Activity Kits Recall

Published by Reclia Safety Desk | July 19, 2026

Recall Information Record – Reclia Database

Recall Summary
On September 14, 2023, Buffalo Games, in cooperation with the U.S. Consumer Product Safety Commission (CPSC), announced a recall of the Chuckle & Roar Ultimate Water Beads Activity Kit. The recall was issued due to ingestion, choking, and obstruction hazards associated with the water beads. The recall notice states that one infant death has been reported. The product was sold exclusively at Target stores nationwide and online at Target.com from March 2022 through November 2022 for about $15. The recall number is 23286.

Affected Products
The recall involves the Chuckle & Roar Ultimate Water Beads Activity Kit. The front of the purple container states “Ultimate Water Beads Activity Kit.” The kit includes: 2 ounces of “jumbo” water beads and 6 ounces of “regular” water beads, along with a clear container and lid, five small toy fish, a scissor scoop, tweezers, a scoop with a handle, 10 activity cards, and instructions. The activity kit was sold in a purple box with UPC Number 079346627035 on the back. The number of units affected is approximately 52,000. The product was manufactured in China. The importer is Target Corporation of Minneapolis, Minnesota.

Hazard Information
According to the recall notice, if a water bead is ingested, it expands and can pose ingestion, choking, and intestinal obstruction hazards inside a child’s body, resulting in severe discomfort, vomiting, dehydration, and a risk of death to a child. The recall notice states that Buffalo Games received one report of a 10-month-old child’s death from swallowing the recalled water beads in July 2023 in Wisconsin. Buffalo Games also received a report that a 9-month-old child was seriously injured in November 2022 in Maine from swallowing the water beads, which caused an intestinal obstruction requiring surgery to remove them.

Consumer Action Required
Consumers should immediately stop using and take away the recalled water beads from children. Consumers should contact Buffalo Games for a full refund and instructions on how to return the product in a prepaid mailing package supplied by the firm, or return the product to any Target store.

Official Remedy
The official remedy is a full refund. Consumers may obtain the refund by either contacting Buffalo Games for a prepaid mailing package to return the product, or by returning the product directly to any Target store.

Contact Information
– Buffalo Games toll-free at 800-637-0732 from 9 a.m. to 4:30 p.m. ET Monday through Friday
– Email: beadrecall@buffalogames.com
– Online: https://chuckleandroar.com/recall or www.chuckleandroar.com and click on “Recall Information” at the top of the landing page.

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